If you think about the brands you love, what comes to mind? For some it may be a company like Apple. Their ads are catchy, their products are easy-to-use, and you’re impressed from the moment that pretty little box arrives at your doorstep—it’s well-organized, sleek, and gets you excited for what’s in store. This is the brand they’ve built with a reputation that attracts customers to them effortlessly. So, do you think their hiring process leaves the same impression on their candidates? Probably.
More and more, top companies are realizing that your hiring experience is a part of your brand experience and loyalty. It’s critical that teams start to realize that reputation and brand management doesn’t stop with your products and services. With 75% of candidates searching for and considering a company’s reputation before even applying for a job, it’s important that your brand reputation and hiring process are in line to snag the top talent out there. In fact, Glassdoor found that those companies who manage their employer brand with their company’s brand are 250% more likely to rate talent acquisition efforts as “highly effective”.
So, what is your company doing to ensure your brand and candidate experience align?
First Impressions Matter How Your Candidate Experience Impacts Growth
The job market is becoming super competitive when you’re trying to attract top talent. Job searches are becoming noisy with tons of options, job seekers are searching to find an organization that’s a good fit, not just a paycheck, and they’re looking for companies that have a vision, brand, and good reputation to grow their career long-term. While you may have that, if your candidate experience doesn’t align, you’re going to lose out even if you do have a big-name brand that job seekers are initially excited about. First impressions matter, and that’s where streamlining your interview scheduling process can help you stand out.
Rooster can help you:
Showcase Technology-Centric Business Practices
In a recent survey, it was shared that nearly ¾ of workers think their employers don’t give them access to the latest tech to help them do their jobs more efficiently and effectively. This, in some cases, is enough to make employees jump ship. So, if you’re showing a tech-savvy applicant that you’re investing in streamlined technology solutions to make your employees’ lives easier, you’re going to win them over.
Make the Process Simple—Internally & Externally
Nearly 70% of candidates use their hiring experience to gain insight into how a company treats their people, ultimately to make their decision about the role. If your interview scheduling process is complicated, requires a lot of back-and-forth, and takes months due to delayed communication, they’re not going to be impressed, and you’ll likely lose interest. Streamlining with simple technology allows you to impress with seamless scheduling for both candidates and current employees.
Personalize the Interview Process While Still Automating
Many employees feel that they’re treated like they’re a number. They’re lacking that connection at work, the team that values them as an individual. So, when employees receive personalized communications from a potential employer, it will automatically make them feel connected to your organization. Plus, it’s simple for internal team members to still streamline through automation with simple personalization features that can be deployed with the click of a button.
Offer Hassle-Free Rescheduling
If we’ve learned anything over the past year living through a pandemic, it’s that life is unpredictable, and things happen. In a recent Payscale survey, 80% of employees said they’d be more loyal to an employer that offers flexibility. So, by offering hassle-free interview rescheduling you’re showing that you’re flexible, you understand life happens, and you create connections through simple rescheduling options your team doesn’t have to facilitate—the technology does it for you.
This is just the beginning. Let Rooster help you stand out from the crowd and extend your company’s reputation to your hiring process!
Align Your Brand & Candidate Experience with Rooster
To take your company to the next level, you need the right team behind you. Rooster can help you attract top talent through streamlined interview scheduling that allows your candidate experience to top the competition. Discover Rooster’s capabilities for yourself with a free demo!
