We’re living in a digital world where we’re constantly inundated with information. As such, companies are having to get creative when it comes to recruiting in this digital age. An age where employment is again on the rise after a year of perilous impact on many businesses. So, how is your company standing out from the competition when it comes to attracting top talent searching for a role in your industry?
One way our clients at Rooster have seen success is adding SMS messaging to their recruitment and interview scheduling process.
Why is sending a simple text so impactful on hiring outcomes?
Let’s take a look…
How SMS Messaging Can Enhance Your Recruitment Process
The benefits of SMS messaging are twofold. They increase productivity for recruiters and HR departments, but they also spark greater candidate engagement. Here’s how:
More Responses in Less Time
Did you know that 98% of SMS messages are read within three minutes? When it comes to recruiting, Gartner has discovered that candidates are up to 70% more likely to respond to a text than a LinkedIn message sent by a recruiter. Pair that with high open rates, and imagine how quickly you could add new, talented candidates to your interview schedule.
Easier, More Streamlined Interview Experience
SMS messages are easily automated to send set responses to all candidates, so it’s less hands-on and time consuming for both parties. You’re eliminating the need for the inevitable back and forth that comes with email communication or phone tag (did you know only 19% of people answer the phone for an unknown number…). How many times have you wasted days at a time, you chasing a candidate or the other way around? This eliminates the need for that and streamlines the process with an automated guide!
You’re Able to Meet the Employee Where They’re At
Most employees can’t sit at their desks checking their personal email all day long. But when it comes to a simple, discrete text with automated response options, it’s much more likely they’ll be able to respond in a timely manner. This makes them feel valued and engaged from the start, with an employee-centric hiring process that understands individuals have lives and your goal is to make hiring easier for them, not more complicated.
The marketing world has been using SMS messaging for marketing for years with great success in terms of customer engagement and high open rates. Think about it—the recruitment process is your company marketing itself, so it may be a good idea to take a page from that book!
Using SMS Messaging to Execute Interview Scheduling with Rooster
With all these factors in mind, Rooster has made it a priority to develop robust SMS messaging capability into our scheduling integration solutions. You can use SMS messaging for collaborative scheduling, interview confirmations, interview reminders, and more.
Wondering how SMS messaging can impact your business? Experience a free demo to see firsthand how SMS Messaging can transform your recruitment process overnight!
